I was walking through Frankfurt airport yesterday, and saw the strangest thing. A hoodie in a shop that featured both Boss and Russell Athletic logos on the chest. I looked at it quizzically. How odd. But somehow, the kinesis between two dramatically misaligned brands titillated me. I actually went over to the hanger to take a closer look, which practically never happens. And also, it must be said, to check the price. How much of a premium was this bizarre hoodie from fashion’s Isle of Dr Moreau expecting to go for? 100-odd Euro. I walked away with my eyebrows raised and wallet untouched, but having found no reason for harm or foul. It wasn’t for me, but it sure was a new kind of idea.tudor black bay replica Audemars Piguet Royal Oak Concept Flying Tourbillon Replica bell and ross watches replica tudor black bay 58 replica franck muller watch replica ulysse nardin watches replica
Anyone that has an issue with the rapidly unfolding “remix culture” engulfing the world right now – resulting in countless brand times brand name products similar to the bizarre hoodie - probably has a problem with opportunism. With trend-chasing in general. And with laziness. As a watch journalist, the very words “Limited Edition”, can bring on a sigh that starts deep in your soul. Does that mean a new dial colour? Does that mean some kind of minor, meaningless, purely cosmetic adjustment to the core collection to try and rouse more PR?
We’re hoping to counter this fatigue in the way we’re going about the watches we are designing as well as releasing with our favourite brands.
Introducing, a microblasted titanium Defy that is kind of [gradient] blue, with a lume star of dreams
Our weapons of choice against collab fatigue are a one-two punch of courage and also creativity. And in the case of the Zenith Defy Classic Skeleton “Night Surfer” Time+Tide Edition, we had buckets of both on hand. That was largely because our partner in creativity crime happens to be one of the most dynamic, detail-oriented players in the game, Mr Romain Marietta, Director of Product and Heritage for Zenith. After an initial concept that promised some pretty cool twists, Romain delivered us not less than five premieres in this model. We will get to those shortly, but first, the name.
The “Night Surfer” is so named for the inspiration that the vertical gradient switch and Zenith logo - comprised for the first time here in Super-LumiNova - takes from the sky-show that greets surfers who dare to stay out after sunset. Surfing is a national pastime in Australia. And if you’re ever brave enough to wait for a set or two after sunset on a clear night, this is what you’ll see: a line of light appears on the horizon. Then, a deepening gradient associated with blue, fringing to black in the heavens above. And finally, the literal star from the show, an “evening star” appears which, for a time, is the only visible star in the Southern Hemisphere.
This unforgettable tableau is captured by the vertical gradient blue Night Surfer call and brightly burning Zenith star logo. If you’re wondering if this view was inspired by the Midnight Defy, the answer is yes. Wholeheartedly yes. The actual framing for the night-time scene is a desaturated matt dark bezel hewn from the same microblasted ti that is sparingly used across Zenith’s range to always great effect. The Shadow. The Edge regarding Space. The particular Land Rover Defy 21. These watches are legendary. Together with Time+Tide, Zenith is actually flexing its creativity within this series of 100 pieces, to be exclusively available on Time+Tide platforms and in Zenith physical along with online boutiques worldwide.
All the existing attributes of the Escape Classic Skeletal system 41mm are on hand to impress, including but not limited to one hundred metres water-resistance, a stunning exhibition caseback offering a view in the Elite 670SK calibre, and a featherlight weight of just 95 grams on the wrist. A lug-to-lug measurement involving 45mm, coupled with a height of a mere 10. 75mm defies any categorisations, appealing to all wrists equally.
Typically the Zenith Ditch Classic Bones “Night Surfer” is limited to 100 pieces (numbered) in addition to priced at $9000 USD / $12, 200 AUD. As of publishing, it is available now in our shop, and in Zenith physical and online boutiques worldwide.