The year 2019 is going to be a remarkable year as far as the recruitment scenario is considered with new trends emerging in the HR domain. In light of the above statement, this article assumes significance and hence we have listed out some of the key recruitment trends, which are going to shape the IT industry. These trends would definitely help enhance your current recruitment strategy, aimed to attract the best talent.
Let’s have a look at the top trends:
- Recruitment marketing
Recruitment marketing is mainly meant to actively implement the right marketing strategies in recruiting, aimed to nurture and attract the best talent to your company. This is one of the top recruiting trends in the market and companies that embrace this trend would be the top gainers this year.
- Inbound recruiting
This refers to the marketing strategy, aimed to attract the talent to ensure that they select your company as their preferred employer. The primary objective of inbound recruiting is to attract, convert and engage candidates so that they stick to your company for a longer period. This trend is applicable for companies looking for a matured hiring strategy that is going to earn rewards in the long run.
- Employer branding
Employer branding refers to the trend where you showcase the reputation of your company from a recruitment perspective and how much value an employee could gain working in your organization. This trend is gaining steam as generating a good employer brand is required for attracting the top talent to your organization.
- Candidate’s perception experience
This refers to the current, past and future candidates’ opinions about your organization’s hiring process. It is measured in term of the candidates’ feelings, attitudes and actions they experience during the complete hiring process. This is important because a candidate who shares a positive experience in the entire recruitment process would certainly accept your job offer, likely to make a comeback if he or she leaves or even refers others to your organization.
- Good talent database
Maintaining a good talent pool is a great asset for a company. And whenever there’s a new opening, your recruiter can easily search the candidate from the talent pool, interview and subsequently hire him/her, saving a lot of time and money. Hence, this one trend is rapidly picking up and most of the employers are channelizing their resources to generate a good talent database.